Good Things Archives - Wanted Consulting

Content, Good Things, Insight, Marketing

29 Apr 2021

How To Get People Back To The Cinemas

I love a great example of a simple but clever idea, well-executed, that addresses a difficult brief delicately employing the…

Kate Neale

Good Things, Insight

08 Jan 2021

Creativity Finds A Way

Someone once told me that creativity is like a weed, buried under seemingly insurmountable oppression, it will find a way,…

Kate Neale

Content, Good Things, Insight, Marketing, Tech

Content is king but convergent content is better. When content is social, interactive and immersive we have 2021s content holy trinity. When can we expect to see more VR applications in our content?

07 Jan 2021

Social, Interactive, Immersive – 2021’s Content Holy Trinity

Content is king but convergent content is better. When content is social, interactive and immersive we have 2021s content holy…

Kate Neale

Good Things, Insight, Marketing

29 Dec 2020

How To Use Social Singing In Marketing – Karaoke Anyone?

Church choir, campfire, happy birthday or Karaoke, the neuroscience of singing confirms singing allows us to access our natural creativity…

Kate Neale

Content, Good Things, Insight, New Things

GoViral exposes how disinformation and misinformation is manufactured and distributed by people who are unaware of how they're being exploited.

14 Oct 2020

When A Post SHOULD GoViral

GoViral exposes how disinformation and misinformation is manufactured and distributed by people who are unaware of how they’re being exploited.

Kate

Content, Good Things, New Things

It's great to see original content that's not just a new show, but a new genre. Tired of crime, medical, legal and political shows? Over the cooking, dating and reno reality shows. Try Upload.

08 May 2020

Upload This

It’s great to see original content that’s not just a new show, but a new genre. Tired of crime, medical,…

Kate Neale

Content, Good Things, Insight, Marketing

22 Apr 2020

New Customers The New Normal For Netflix

Our rush to replenish our social interaction diet will see eateries, pubs and clubs make an instant resurgence once restrictions…

Kate Neale

Content, Good Things, Insight, Marketing, New Things

Quibi is selling on a distinctive content proposition. Quality content (produced by tent pole talent) and exclusive to Quibi; a constant stream of new content to retain freshness and a format of content that is specifically and ideally designed to fit lifestyle needs and the functions of a specific device.

13 Jan 2020

Quibi Nothing To Quibble About

Quibi is selling on a distinctive content proposition. Quality content (produced by tent pole talent) and exclusive to Quibi; a…

Kate Neale

Good Things, Tech

L O and Behold on Oct 29, 2019 The 'inter-network' was born (aka the Internet) in the inauspicious room 3240 at UCLA. Or should I say the birth of the IOE?

31 Oct 2019

Happy 50th Birthday Internet!

L O and Behold on Oct 29, 2019 The ‘inter-network’ was born (aka the Internet) in the inauspicious room 3240…

Kate Neale

Content, Good Things, Marketing, New Things

Healing the Great Barrier Reef is a quest we can all be a part of conquering. Healing The Reef the series gives brands the opportunity to show individuals what they can do to help.

18 Oct 2019

Looking For An Authentic Australian Clean Green Brand Association?

Healing the Great Barrier Reef is a quest we can all be a part of conquering. Healing The Reef the…

Kate Neale

Content, Good Things, New Things

01 Apr 2019

Shakespeare Reborn In Australia

I'm continually amazed at the dichotomy of quality in the creative and the production of content produced by the big…

Kate Neale